Lead Product Designer · Seattle, WA · Open to work

I make sense of messy systems.

I do my best work inside real constraints, finding the order in tangled products and designing so the right thing shows up at the right moment.

featured work.

Carde · Lead Product Designer · 2024-2025

Designing the platform behind
trading card publishing

B2B Enterprise Software

0-1 Systems & Permissions Architecture

I turned a fragmented, spreadsheet-driven TCG production process into one enterprise workflow built around the card.

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OnlineMedEd · Lead ux/ui designer · 2018-2022

Turning a content library into a personalized learning system

Education & Learning Design

End-to-End Ownership

I redesigned OnlineMedEd around personalized study planning, increasing engagement with underused curriculum by 30–40%.

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randstad risesmart · Product Designer · 2022 - 2024

Finding the problem outside the product

Onboarding & Funnel

B2B Enterprise Services

Research revealed a 22% conversion problem started before users entered the experience, leading to a cross-functional redesign that roughly doubled conversion.

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Turning a content library into a personalized learning system

Education & Learning Design

End-to-End Ownership

I redesigned OnlineMedEd around personalized study planning, increasing engagement with underused curriculum by 30–40%.

Read More

onlinemeded · lead ux/ui Designer · 2018-2022

experience.

For full roles and dates, download my CV.

Download CV

Carde.io

Oct 2024 - Jun 2025

Owned design for 4 products powering 30+ trading card game communities, from grassroots player hubs to publisher-controlled ecosystems. Publishers like Ravensburger and Universus gained brand control, store network management, and analytics. Designed bespoke features for partners like CookieRun, a production pipeline for TCG card set design from scratch, and the design system that skinned all products across brands.

Randstad RiseSmart

Oct 2022 - Sept 2024

Diagnosed a conversion problem five teams had misidentified as usability. Research across 300+ sessions and 38 enterprise interviews revealed users didn't understand the service before being asked to choose a coach. A landing page proposal forced cross-functional alignment. Conversion in the tested cohort roughly doubled, from 22% to 47%.

OnlineMedEd (now Archer Review)

OnlineMedEd

Sept 2018 - Aug 2022

Sole designer, later Lead, on a platform serving 200K+ medical students. Designed a scheduling tool that became the product's dashboard, restructured content architecture to surface underused resources, and built onboarding as preference capture. Non-video content engagement increased 30-40%.

Lead Product Designer · Seattle, WA · Open to work

I make sense of
messy systems.

I do my best work inside real constraints, finding the order in tangled products and designing so the right thing shows up at the right moment.

Lead Product Designer · Seattle, WA · Open to work

I make sense of
messy systems.

I do my best work inside real constraints, finding the order in tangled products and designing so the right thing shows up at the right moment.

Lead Product Designer · Seattle, WA · Open to work

I make sense of messy systems.

I do my best work inside real constraints, finding the order in tangled products and designing so the right thing shows up at the right moment.

Lead Product Designer · Seattle, WA · Open to work

I make sense of messy systems.

I do my best work inside real constraints, finding the order in tangled products and designing so the right thing shows up at the right moment.

let's build the right thing.

Design leadership, select consulting, design systems, greenfield design. Tell me what you’re trying to scale.

linkedin.com/in/nicholealbright

nichole.alexandria@gmail.com